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SPIRAL STRATEGIES, LLC

Everyone who runs for office is an expert at something. Whether they're a teacher, nurse, non-profit leader - or just about anything else - we likely need their expertise in government. However, most regular people who run for office are not experts at running a campaign.

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Based on my experience as a candidate, the Executive Director of a PAC, and the Political Director of a national 501c4 organization, I am poised to provide the guidance you need to run an effective and competitive campaign.

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I believe that the future of democracy depends on you and me. Your campaign gives me hope.

 

 

My personal politics are progressive and pragmatic. I am committed to working with candidates who are both bold and gracious.

POLITICAL SUPPORT

Campaign Organization

Identifying, training, and leading staff and volunteers that make up an effective team

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Compliance

Overseeing that everything is in place to run an ethical and legal campaign

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Finance & Fundraising

Developing a campaign budget and working with Finance Director to develop and execute a fundraising plan

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Technology

Vetting and recommending the tools necessary to run an effective campaign

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Liaison

Leveraging national, state, and local relationships for the benefit of the campaign

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POLICY SUPPORT

Campaign Brand

Facilitating the development of a campaign logo, website, and social media presence

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Your Story of Why

Coaching the candidate in telling their personal story of why they are running for office in a clear and compelling way

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Digital Organizing

Working with the Communications Director in the development and execution of a social media strategy that connects voters to the campaign

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Issues

Helping the candidate understand and frame the policy positions that will resonate with voters

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Advertising

​Working with the Communications Director to develop and execute a robust advertising strategy: digital, mail, billboards, radio, and TV

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PERSONAL SUPPORT

Encouragement

Helping the candidate navigate the emotional roller coaster of running for office

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Delegation

Ensuring that the staff and volunteers are meeting their responsibilities so that the candidate can focus on theirs

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Counsel

​Providing the candidate with an empathetic and trusted sounding board

Orange Healthy Juice

Let's Work Together

Contact me at robb@robbryerse.com if you're interested in learning more about how Spiral Strategies, LLC can help you run an effective and competitive campaign.

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